Get Your Business Ready for Small Business Saturday
Ever since American Express introduced Small Business Saturday in 2010, small and local companies have thrived on this day. Sandwiched in between Black Friday and Cyber Monday, Small Business Saturday is designed to encourage consumers to shop small and local, and therefore, benefit their communities. If your business is going to be opening the doors for this day, check out these ways to prepare.
Get the store ready. Make sure the floors are clean and clear, and that there is plenty of room for people to move between aisles. The last thing you want is for an accident to happen!
Train your team. You may be thrilled that hundreds of customers are coming through your doors, but your team may not be. Make sure they are well prepared to remain calm, polite, and answer any questions customers may have.
Promote! Get to social media to let your community and customers know you're going to be open! Consider offering special deals that people can't miss.
Team up with others. Other small businesses in your area will likely be excited for this day, too. Team up with non-competitors to offer consumers special deals from both of your stores.
Make sure you have the right insurance. You'll want to protect your business as best you can throughout this day and beyond. Call your insurer to discuss your coverage so you can up your limits or add insurance coverage if need be.
Make sure you have the right
business insurance protection in place. To find the best policies to meet your needs,
contact the experts at Little & Sons Insurance Services. Serving Redlands and the surrounding cities in California, we are ready to assist you with all your insurance needs.
